Published
Last 1 week
Last 30 days
Latest 24 hours
Industry
Seniority
Published
Profession
Industry
Seniority
Financial Services Jobs in Africa
2
jobs
Hela Capitals
Social Media Specialist
Nairobi, Kenya
Flutterwave
Manager, Investigations & Loss Prevention
Lagos, Nigeria
Get personalised job alerts directly to your inbox!
World Bank Group
CLOSEDSenior Operations Officer
Nairobi, Kenya
Closing: May 31, 2024
2 months remainingPublished: Apr 24, 2024 (5 days ago)
Job Requirements
Education:
Work experience:
Language skills:
Job Summary
Contract Type:
Sign up to view job details.
The Social Media specialist will be responsible for driving sales through all Social Media channels and position Hela Pesa as a top brand in Kenya by increasing its visibility and awareness in the online space.
Qualification and Experience
- Bachelor’s degree in Mass Communication, or related field.
- At least 3 years of demonstrable experience in social media marketing and content creation.
Competencies
- A critical thinker with the ability to develop cutting-edge content.
- Expertise in social media marketing and advertising.
- Proven ability to build social media communities and followers.
- Familiarity with social media analytics tools and reporting.
- Excellent interpersonal, verbal and written communication skills
- Proficiency in MS Office, including Excel and PowerPoint
- Excellent time management and project management skills
- Ability to pay attention to details.
- Ability to work in a fast-paced environment and adapt to local market dynamics.
Responsibilities
The Social Media specialist will be responsible for driving sales through all Social Media channels and position Hela Pesa as a top brand in Kenya by increasing its visibility and awareness in the online space.
Qualification and Experience
- Bachelor’s degree in Mass Communication, or related field.
- At least 3 years of demonstrable experience in social media marketing and content creation.
Competencies
- A critical thinker with the ability to develop cutting-edge content.
- Expertise in social media marketing and advertising.
- Proven ability to build social media communities and followers.
- Familiarity with social media analytics tools and reporting.
- Excellent interpersonal, verbal and written communication skills
- Proficiency in MS Office, including Excel and PowerPoint
- Excellent time management and project management skills
- Ability to pay attention to details.
- Ability to work in a fast-paced environment and adapt to local market dynamics.
- Develop and Implement a winning and comprehensive social media strategy aligned with Hela Pesa’s business goals.
- Focus on Social media marketing and sales initiatives to maximise customer acquisition and retention.
- Generate content for all Hela Pesa Social Media bundles and ensure consistent growth of follow count across all social media platforms including FaceBook, TikTok, Twitter, Instagram and LinkedIn.
- Develop compelling and culturally relevant content for social media channels, showcasing the value of Hela Pesa’s financial products and services to our target markets.
- Grow our followers to meet set targets.
- Build and grow our communities through Facebook page and groups, TikTok videos, YouTube shorts, Instagram videos and LinkedIn posts.
- Constantly engage our followers on Social Media through comments that interest our followers on our pages and communities.
- Collaborate with the marketing team to ensure consistent and engaging brand messaging.
- Execute Hela Pesa strategies to enhance Hela Pesa’s presence on Twitter and Linkedin, emphasizing brand building and community engagement
- Utilize social media analytics tools to track and analyze performance metrics on engagement posts, providing actionable insights.
- Generate regular reports on key social media KPIs to guide further strategies.
- Work closely with the marketing, sales, and customer support teams to align social media efforts with broader business objectives.
- Stay informed about local trends, competitions, events, and holidays to incorporate into social media content.
- Ensure all social media activities comply with the Kenyan financial sector’s local regulations and industry standards.
Applications submitted via Fuzu have 32% higher chance of getting shortlisted.